December 20th, 2010 | 82 Comments »
Growing up in Detroit didn’t offer the most creative atmosphere for designing fashions. In order to get away from the mainstream, you have to really think outside of the box. And you can’t get much further out there than men’s lingerie. Up to now, the concept of “men’s lingerie” didn’t exist, except for maybe boxer shorts with hearts on them. And there’s nothing sexy about boxer shorts. But men are in fact very sexual beings, and take the act of making love very seriously. So I wanted to focus my designs on appreciating and celebrating the male sexuality.
Jewel Postell and Company, Michigan East Design House presents a private collection of lingerie just for men. Playful, fun and sexy, the line is designed for building stronger relationships – whether through light-hearted foreplay, from-the-heart romance or heart-pounding sex. The first release of the collection, ForPlay, seeks to grab attention in the one place men want to be grabbed the most.
Join me in honoring men’s sexuality with the first line of serious lingerie designed just for men – and those they love.